P&G: Crest Toothpaste, 1960s-1970s
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Genre: Commercial
Year Published: 1960s to 1970s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: (rousing music) 0:02 Announcer This is the land of free choice. 0:07 That means decisions, decisions, decisions. 0:10 (rousing music) 0:16 And now, in keeping with the American way of life, 0:25 Proctor and Gamble brings freedom of choice 0:29 to that great American institution Crest Toothpaste. 0:32 Introducing New Mint Flavor Crest. 0:38 Both contain fluoride. 0:41 The most effective cavity fighter ever put in a toothpaste. 0:42 Both are accepted by the American Dental Association. 0:46 Now you have a choice 0:49 of two great cavity fighting toothpastes. 0:51 Another decision to make. 0:54 It's the American way. 0:56 (rousing music) 0:58
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John W. Hartman Center for Sales Advertising & Marketing History
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Original permalink · Record added: 2025-04-22 23:26:56