P&G: Crest Toothpaste, 1960s
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Genre: Commercial
Year Published: 1960s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - Having trouble? 0:01 - Whew! What took you so long? 0:03 - Long? Shortest dentist appointment we ever had. 0:04 - Daddy, I only had one cavity. 0:07 - Only one? 0:09 - Uh-huh. 0:09 - Great. - You know, I bet it's the Crest. 0:11 Narrator Crest proved 0:13 it reduces cavities 21%, 34%, 42% 0:14 in tests against the same toothpaste 0:18 without fluoristan. 0:20 Have regular checkups, watch treats, 0:21 and brush after eating, with Crest. 0:23 (baby crying) 0:25 - Oh, Daddy. 0:27
Complete Record:
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John W. Hartman Center for Sales Advertising & Marketing History
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Original permalink · Record added: 2025-04-22 23:25:09