P&G: Crest Toothpaste, 1960s

Year Published: 1960s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Wow, my best throw! 0:03 Let's see you beat that. 0:06 He did. 0:12 I just never beat Don. 0:13 Then in a toothpaste test, we were on opposite sides. 0:16 My side used Crest, Don's side used the same toothpaste 0:19 but without Fluoristan and that's when I beat Don, 0:22 'cause my side had 34% fewer cavities with Crest. 0:26 Announcer In similar tests, 0:29 Crest reduced cavities 21% and 42%. 0:30 You know, more dentists recommend Crest 0:34 than all other toothpastes combined. 0:37 So have regular checkups, watch treats 0:39 and brush after eating with Crest. 0:41 Accepted by the Council on Dental Therapeutics 0:43 of the American Dental Association, 0:46 as signified by this statement and this seal. 0:48 - Great throw, Don. 0:51 Announcer Remember the only toothpaste 0:52 with over 12 years of tests that prove it reduces cavities, 0:54 is Crest. 0:58

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Original permalink · Record added: 2025-04-22 23:25:08