P&G: Crest Toothpaste, 1960s

Year Published: 1960s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - I do my best, but Jim's always beating me. 0:01 Except once, in a two-year toothpaste test, Mr. Cameron. 0:06 Mr. Cameron Oh? 0:10 - Everyone brushed three times a day. 0:10 My side used a control toothpaste. 0:12 - We use Crest and had 46% fewer cavities. 0:14 - In 12 years of tests, Crest with fluoristan 0:18 reduced cavities 21 to 49%. 0:20 Don't take chances, have checkups, 0:23 watch treats and brush often with Crest. 0:25

Complete Record:

1 user has this film:
John W. Hartman Center for Sales Advertising & Marketing History

Related films:

Original permalink · Record added: 2025-04-22 23:18:30