P&G: Crest Toothpaste, 1950s

Year Published: 1950s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Good evening, I'm Frank Blair. 0:00 Welcome to "What Makes Sammy Run", 0:02 from this modern classic by Budd Schulberg. 0:04 Again, tonight presented by Crest, the fluoride toothpaste. 0:07 You know the toothpaste with the kids who say, 0:11 "look mom, no cavities". 0:13 Look mom, no cavities. 0:15 Maybe you have wondered, is that too good to be true? 0:17 Well last week, Cedric Adam showed you 0:20 how a Minneapolis suburb answered that question. 0:22 - Now, we know from our own tests, 0:25 supervised by our own Minnesota Department of Health, 0:27 that fluoride toothpaste can cut cavities significantly. 0:30 - Tonight, we'll see what conclusion 0:35 university scientists reached when they tested Crest. 0:37 William Armstrong, Director of Indiana University Foundation 0:40 will take you on a guided tour, 0:44 a tour that shows you how you can reduce 0:45 cavities for your whole family. 0:47

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Original permalink · Record added: 2025-04-22 23:24:35