P&G: Crest Toothpaste, 1950s

Year Published: 1950s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Mom, Momma, 0:02 look, Mom, no cavities. 0:04 - No new cavities? 0:07 Wow, wonderful. 0:08 - That's amazing. 0:10 I guess this Crest toothpaste really works. 0:11 Narrator Yes, Crest really works 0:13 for grownups and children, 0:15 right down to your very youngest 0:17 because only Crest has fluoristan, 0:19 a special fluoride formula. 0:21 Fluoride, you know, is the decay fighter dentist use, 0:23 the decay fighter dentist put on teeth to prevent cavities. 0:27 With Crest, you put the same fluoride 0:30 on your teeth at home, too, 0:33 every time you brush. 0:35 That's why Crest can cut your families 0:36 cavity rate almost in half. 0:38 Yes, when you switch to Crest with fluoride, 0:41 you can prevent about half your families cavities 0:44 and for stopping mouth odor, 0:47 no toothpaste beats Crest. 0:49 So switch to Crest, 0:51 you too may hear, 0:53 - Mom, Momma, 0:55 look, Mom, no cavities. 0:57

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Original permalink · Record added: 2025-04-22 23:24:27