P&G: Charmin Bath Tissue, 1970s

Genre: Commercial

Year Published: 1970s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Charmin, look- 0:01 - America's going wild over New Charmin. 0:01 And we're here at Mr. Whipple's store to find out why. 0:04 - Because New Charmin 0:07 is the fluffiest bathroom tissue you can by. 0:08 - Looks bigger. 0:10 - It is. Measure it, all the way around. 0:11 - You're right, New Charmin's 0:14 almost a whole inch fluffier than before. 0:15 - Fluffiest I ever felt. 0:18 - Mrs. Langstaff, please. 0:20 - But, Mr. Whipple, New Charmin's the fluffiest. 0:22 - Fluffiest. 0:25 - Fluffiest tissue you can by.

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