P&G: Charmin Bath Tissue, 1970s
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Genre: Commercial
Year Published: 1970s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - Mr. Whipple, is it true you're selling your store? 0:01 - What's a Whipple to do when they make a bathroom tissue 0:04 that's super squeezable? 0:06 - What is? 0:07 - New Charmin. It's fluffed up and puffed up. 0:08 - Fluffed up and puffed up? 0:10 - Just wait till you compare Charmin with new Charmin. 0:11 - Wow. There's no comparison. 0:14 New Charmin feels softer and fluffier. 0:16 - Most people agree. 0:19 So how do I begin to keep them from squeezing new Charmin? 0:20 - Start with yourself, Mr. Whipple. (laughing) 0:23 Narrator New Charmin, fluffed up and puffed up. 0:26 It's super squeezable. 0:28
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John W. Hartman Center for Sales Advertising & Marketing History
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- P&G: Bounce Fabric Softener, 1970s (1970s) · Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
- P&G: Bounce Fabric Softener, 1970s (1970s) · Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
- P&G: Bounce Fabric Softener, 1970s (1970s) · Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
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