P&G: Charmin Bath Tissue, 1970s
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Genre: Commercial
Year Published: 1970s
Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - Ready? 0:01 - Ready. 0:02 - Remember Waldo, when anyone squeezes Charmin, you bark. 0:03 (dog barks) 0:06 - Good boy. 0:07 - Oh hi dog, you're so cuddly and soft. 0:09 - So is Charmin Bathroom Tissue. 0:12 - Charmin's so squeezably soft, it's irresistible. 0:13 - So rich and fluffy, it's a pleasure to squeeze. 0:16 - Mm, soft fragrance too. 0:18 - Ladies, please don't squeeze the Charmin. 0:19 Waldo, I told you when anyone squeezes the Charmin, 0:22 you're supposed to bark. 0:25 (dog barks) 0:26 - Oh, (laughs) 0:27
Complete Record:
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John W. Hartman Center for Sales Advertising & Marketing History
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