P&G: Charmin Bath Tissue, 1960s

Year Published: 1960s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (whistle blows) 0:01 - Captain Maglore. 0:02 - George Whipple, you old land lubber you, 0:03 are you still running a tight ship? 0:05 - I can't keep the ladies 0:08 from squeezing the Charmin bathroom tissue. 0:09 - I'll fix that. 0:11 Now hear this, Captain Maglore speaking. 0:13 All women stop squeezing the Charmin. 0:16 - It's that old sea Captain. 0:19 - But Captain sir, we can't resist it. 0:21 - Charmin has a deep down softness. 0:24 - A deep down squeezable softness. 0:27 - Soft fragrance too. 0:29 - Squeeze for yourself. 0:31 - Hm. Soft as a billowing sail. 0:33 Worth a squeeze in any port 0:37 - Aye aye sir. 0:38 - Captain Maglore, squeezing the Charmin, that's mutiny. 0:40 - Sorry mate, got carried away. 0:43 - It's happened to stronger men than you, Captain. 0:49 - Mr Whipple , please don't squeeze the Charmin. 0:51 Announcer Charmin bathroom tissue, 0:56 deep down squeezable softness. 0:57

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