P&G: Charmin Bath Tissue, 1950s-1960s

Year Published: 1950s to 1960s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Now try it again. 0:01 - Please don't squeeze the Charmin. 0:02 - Ah, that oughta keep them 0:04 from squeezing Charmin bathroom tissue. 0:06 - Please don't squeeze the, hi there, cutie. 0:09 - New Charmin's so squeezably-soft. 0:13 - Gentler than ever. 0:17 - Oh, and that new fragrance. 0:19 - Ladies, please don't squeeze the Charmin. 0:21 (parrot cawing) 0:24 Can hardly blame though. 0:24 - Please don't squeeze the Charmin. 0:26 Narrator New Charmin bathroom tissue. 0:27

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