P&G: Bounce Fabric Softener, 1970s-1980s

Year Published: 1970s to 1980s

Creator: Procter and Gamble D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Voice-Over How does your fabric softener smell? 0:01 - Ahhh, nice. 0:03 - Ahhh, nothing. 0:05 Voice-Over Introducing new unscented Bounce. 0:06 - Unscented Bounce doesn't leave a scent on my clothes. 0:09 That I love. 0:11 - Regular Bounce gives me the long lasting freshness I love. 0:12 Voice-Over Now there are two kinds of Bounce. 0:16 - Both control static cling. 0:18 - While both leave your clothes soft and fluffy. 0:19 Voice-Over Regular or new unscented Bounce for. 0:22 - Ahhh, nice. 0:25 Voice-Over or 0:27 - Ahhh, nothing. 0:28

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