MONY Life Insurance, 1960s

Year Published: 1960s

Creator: MONY D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (people bustling around store) 0:01 Sal Life insurance? Who needs it? 0:03 My two hands are enough. 0:05 Announcer That's what Sal Lombardo said. 0:07 He gave the man from MONY Mutual of New York a hard time. 0:09 Sal Why even without me, 0:13 my store here'll take care of my family! 0:15 Announcer But it takes a good manager like Sal 0:17 to keep a store running, as the MONY man pointed out. 0:19 Sal So, I changed my mind, 0:22 I got life insurance and health insurance both. 0:24 See whatever happens to me, 0:28 Mabel and the kids are well taken care of. 0:30 I call it income insurance. 0:32 As for that guy from MONY, 0:35 he's all right! 0:38

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John W. Hartman Center for Sales Advertising & Marketing History

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