MODERN LITHOGRAPHER

"Describes in detail the techniques of lithographic artists and the processes of duplicating their work by means of both originals, by means of direct and photo-offset lithography. The roles of the commercial photographer and the modern printing press in the mass production of attractive art items, including advertising materials, are portrayed. The relation of commercial art to problems of presenting ideas for public viewing is thought-challenging for the designer, the craftsman, the tech-nician, and the social observer alike." Georgia