Maxwell House: Instant Maxwell House Coffee, 1960s

Year Published: 1960s

Creator: Maxwell House D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: ♪ You get a cup and a half of flavor♪ 0:00 ♪ A cup and a half of flavor♪ 0:04 ♪ You get a cup and a half of flavor♪ 0:08 ♪ In every cup of instant Maxwell House♪ 0:11 [Announcer] - Know why instant 0:15 Maxwell House gives you more flavor? 0:16 Because this coffee captures 0:19 the good rich flavor of coffee beans, 0:22 fresh hot from the roasting oven. 0:25 When they're bursting with aroma and flavor. 0:27 So you get more flavor in your coffee. 0:30 A cup and a half of flavor. 0:34 ♪ You get a cup and a half of flavor♪ 0:36 ♪ A cup and a half of flavor♪ 0:42 ♪ You get a cup and a half of flavor♪ 0:45 ♪In every cup of instant Maxwell House♪ 0:48 [Announcer] - Get instant Maxwell House coffee. 0:53 Another fine product of General Foods. 0:55

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