Maxwell House: Instant Maxwell House Coffee, 1950s

Year Published: 1950s

Creator: Maxwell House D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Announcer Brand new Instant Maxwell House. 0:01 ♪ It's the most happy flavor ♪ 0:04 ♪ It's the most happy flavor ♪ 0:07 ♪ It's the most happy flavor in the USA ♪ 0:09 ♪ Instant Maxwell House ♪ 0:13 ♪ New Instant Maxwell House ♪ 0:15 ♪ The most happy flavor in the USA ♪ 0:17 - Yes, just one sniff tells you the good news. 0:21 Here's fresh-roasted aroma and flavor 0:26 no coffee ever captured before. 0:29 No powdered coffee has it, 0:31 no ground coffee has it. 0:32 Only these miracle flavor buds 0:34 can bring you enjoyment like this. 0:36 Millions of tiny flavor buds of real coffee 0:38 rich with aroma and ready to burst instantly 0:42 into that famous Maxwell House flavor. 0:45 So? 0:47 ♪ For coffee that's good to the very last drop ♪ 0:48 ♪ Reach for the jar with the stars on top ♪ 0:50 ♪ The most happy flavor in the USA ♪ 0:52 Announcer Brand new Instant Maxwell House Coffee. 0:58

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