Maxwell House: Instant Maxwell House Coffee, 1950s

Genre: Commercial

Year Published: 1950s

Creator: Maxwell House D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Group Now!! 0:01 Narrator 10 cents off the large jar 0:02 of Instant Maxwell House. 0:04 To introduce. 0:05 Group The new coffee miracle from Flavor Bus, 0:06 take a deep, deep breath of that deep, deep aroma. 0:09 Narrator It's yours only in Instant Maxwell House, 0:12 New French Roasted Aroma, no coffee ever captured before. 0:15 Group Wow! How that New Aroma enriches 0:19 that flavor by Flavor. 0:22 Narrator Instant Maxwell House at special, 0:23 get acquainted prices now. 0:25 Group Wow! Save now. 0:27


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John W. Hartman Center for Sales Advertising & Marketing History


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