Maxwell House: Instant Maxwell House Coffee, 1950s-1960s

Year Published: 1950s to 1960s

Creator: Maxwell House D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Voiceover It's the star with the jar on top, 0:01 Danny Thomas, presented by new Instant Maxwell House 0:03 in the jar with the stars on top, 0:07 the coffee with that wonderful warm bean flavor. 0:09 - It's the freshest taste in coffee yet. 0:15 We hope you'll see our show Monday night. 0:17 Check your TV listings for time and channel. 0:19

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John W. Hartman Center for Sales Advertising & Marketing History

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