Maxwell House: Instant Maxwell House Coffee, 1950s

Year Published: 1950s

Creator: Maxwell House D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Hello there I'm Rex Marshall. 0:01 Well, I've just been enjoying a little relaxation here 0:03 and I'm about to help the process along 0:06 with a rich delicious cup of coffee. 0:08 What that means of course is Instant Maxwell House, 0:10 the amazing coffee discovery. 0:13 You know this is truly amazing 0:15 because here you have a superb blend 0:17 of the world's rich, rare coffees. 0:19 In a revolutionary new form. 0:22 You can see for yourself, it's not a powder, 0:24 not a grind either, 0:26 but millions of tiny hollow flavor buds of real coffee, 0:28 ready to burst instantly into that wonderful, 0:32 good to the last drop flavor the moment you add hot water. 0:35 Yes, that is all real coffee. 0:39 As delicious as the best you've ever brewed. 0:42 Instant Maxwell House with America's favorite coffee flavor. 0:45 So the next time you want coffee, 0:49 reach for the jar with the stars on top 0:51 for coffee that's good to the very last drop. 0:53 Instant Maxwell House. 0:56 They amazing coffee discovery. 0:57

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