Kimberly-Clark Corporation “Kleenex X-Periments” (Sneeze, Road, Glove Love, Birds, Scratch)

Five sample pitches ("Sneeze", "Road", "Glove Love", "Birds" and "Scratch") made by Goldsholl Associates for the Kimberly-Clark Corporation's Kleenex product. "Glove Love" is a surprisingly sweet love story between two gloves is one of a series of fantastically inventive commercials made for Kleenex Tissues that won numerous awards. In "Sneeze," three flowers and one bee provoke quite the sneeze. And lastly, Goldsholl Design and Film Associates team-members, Wayne Boyer & Lawrence (Larry) Janiak, spear-headed the creation of "Scratch," a cameraless direct animation featuring playful scratch formations set to an up-beat tune.

Credits

Goldsholl Design & Film Associates (production company); Wayne Boyer (contributor); Larry Janiak (contributor)

Complete catalog record
Cfa collection: Mort and Millie Goldsholl Collection
Subjects: Consumer goods; Design; Industrial design
Places: North America > United States > Illinois > Chicago
Language: English
Cfa elements: Print, 275 feet
Cfa records: https://collections.chicagofilmarchives.org/Detail/objects/14235

Related films

Sources

  1. Chicago Film Archives · record ↗ — title, year, creator, length, format, color, sound, genre, description, credits, catalog record, video