General Foods: Gaines Rally Dog Food, 1950s

Year Published: 1950s

Creator: General Foods D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Hey, this ya gotta see. 0:01 The movies I took on vacation. 0:03 Now here's our little two-year-old, Julie, 0:05 and her five-year-old Samson. 0:07 She feeds him in a minute, 0:10 and it's really cute. 0:11 Wait til you see. 0:12 See, we bought this new dog food, Rally, 0:12 and it's got this great top. 0:16 Julie just zips it open. 0:18 Good thing, 'cause she's not allowed to use can openers. 0:19 Look at her. 0:22 Show off. 0:24 She just puts a capful of Rally in his dish. 0:26 No spoons, mess, nothing. 0:28 Rally looks moist and tender, huh? 0:30 We had to explain to Julie 0:32 why Samson gets one capful of Rally. 0:33 There, see? One capful's as much as a meal 0:36 as a regular one pound can. 0:37 You get six capfuls with Raleigh, 0:39 as many meals as six regular cans. 0:41 (giggle) 0:43 Samson's only trick, making Rally disappear. 0:44 Hope he doesn't get much bigger though. 0:46 Hey, you don't even have to refrigerate Rally. 0:48 How about that. 0:50 Oh, well, that's about it. 0:51 [Announcer] - Rally. 0:52 Moist tender chunks in a zip open can. 0:54 New from General Foods. 0:57

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