General Foods: Gaines Meal Dog Food, 1950s-1960s

Year Published: 1950s to 1960s

Creator: General Foods D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Trim, youthful health, year after year after year. 0:01 A longer prime of life. 0:08 That's what new high-protein, low-fat, 0:10 Gaines Meal give your dog. 0:13 Take Duke here, 0:15 going on eight, but still peppy as a pup. 0:17 You and I know how important the right foods are 0:20 in keeping young and active. 0:22 So Duke eats new high-protein, low-fat Gaines Meal, 0:24 the concentrated dog food. 0:28 A cup of Gaines has 50% more protein, 0:30 as much protein as a cup and a half of this puffed up food. 0:34 That's right, 50% more protein than this other meal. 0:37 And as for fat, you can actually feel it in the puffy food. 0:41 Even see it. 0:45 But no greasy, excess fat in Gaines. 0:47 So give your dog the new high-protein, 0:51 low-fat nourishment he needs for a longer prime of life. 0:53 New Gaines Meal. 0:58

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