General Foods: Gaines Dog Meal, 1950s

Year Published: 1950s

Creator: General Foods D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (dogs barking) 0:02 - I'd like you to meet the world's 93 luckiest dogs, 0:03 that is, if they'll sit still long enough. 0:07 Yes, luckiest. 0:09 For six months here at the Gaines research kennels, 0:10 they've been testing this New Gaines Meal, 0:13 new with the flavor of oh, boy, real beef. 0:15 Yes, there's real beef flavor, 0:21 real beef aroma in New Gaines Meal. 0:23 Does that make New Gaines better than this old style meal? 0:26 Here's one of the famous Gaines grandfather/grandson teams 0:29 to give us their expert opinions. 0:32 Look at them go for New Gaines Meal. 0:34 What a difference the flavor of real beef makes 0:37 to these experts. 0:40 Of course, they still get better-than-beef nourishment 0:41 in every crunchy nugget. 0:44 Treat your dog to New Gaines Meal 0:46 in this bright new package. 0:48 Remember, the meal that gives your dog 0:50 a longer prime of life, Gaines Meal, 0:52 now gives him the flavor of real beef. 0:55

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