General Foods: Gaines-Burgers, 1960s-1970s

Genre: Commercial

Year Published: 1960s to 1970s

Creator: General Foods D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Announcer To your dog, 0:01 Gaines-Burgers are the same as regular canned dog food. 0:02 To you, one's better because there's no lugging cans home. 0:05 To your dog, Gaines-Burgers are the same as canned 0:09 because they're both meaty. 0:12 To you, one's better because there's no can to open. 0:13 To your dog, Gaines-Burgers are the same as canned dog food 0:17 for vegetables, vitamins, and minerals. 0:20 Gaines-Burgers are the same to him, 0:22 so they're better for you. 0:24 Gaines-Burgers, the canned dog food without the can. 0:27


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John W. Hartman Center for Sales Advertising & Marketing History


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