General Foods: Famous Americans Sweepstakes, 1963-1964

Year Published: 1963 to 1964

Creator: General Foods D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (chime tones) 0:01 - Keep an eye on your mailbox 0:02 for the general foods, $130,000 famous American sweepstakes. 0:03 (upbeat music) 0:08 You may get an envelope. 0:10 Look at the picture inside. 0:12 If it matches the famous American 0:13 on display in your grocery store your a winner. 0:15 First prize a $30,000 house 0:19 by Techbuilt up Cambridge and Armco steel 0:22 a swimming pool by EL Wagner, 0:25 America's prestige pool builder 0:27 a fabulous 1964 Studebaker Avanti, 0:29 The most advanced car on the road, 0:32 and $5,000 cash. 0:35 1,587 prizes in all, $130,000 worth. 0:37 You also get money saving coupons 0:43 on these fine general foods products, 0:45 Instant Sanka, Gaine's Burgers, Log Cabin Syrup, 0:47 Birdseye mixed vegetables, and Kool-Aid. 0:51 It's easy to be a Famous American Sweepstakes winner. 0:53 Just keep an eye on your mailbox. 0:56

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John W. Hartman Center for Sales Advertising & Marketing History

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Original permalink · Record added: 2025-04-22 23:18:18