Extra Value for Every Mile: The Esso Experience (1930s)

The film, Extra Esso Screen Ad (1938), is an advertisement for Esso gasoline, highlighting the concept of "extra" in various contexts. It emphasizes the value of receiving something additional, such as an extra item from a baker or butcher. The ad promotes Esso's new gasoline, which offers premium performance at a regular price, featuring benefits like quick starts and extra power. It concludes by suggesting that Esso makes driving enjoyable, with a smile for every mile.

Keywords
Esso, gasoline, advertisement, extra value, performance, quick starts, premium, motoring

Title
"Extra Value for Every Mile: The Esso Experience"

This summary was generated by AI from the film's transcript.

Transcription

extra something extra posies for the girlfriend yes sir and an extra Bloss Almer to wear in his button hole Everyone likes that little something extra a dozen rolls and the baker tosses in an extra one to make it a Baker's Dozen the butcher throws in an extra bone for the bowwow every locality has a different name for it way down east in New England they call it something to boot in the Deep South they call it lanat at your neighborhood service station they call it ESO the new ESO gives you premium performance unexcelled at regular price and the new s so extra is unexcelled at any price extra quick starts extra power extra antino you can take your choice these two grade gasolines are both extra value for the money service that is tops and gas that's extra fine there's a smile for every mile at the s o sign e s s o makes your car happy Motoring

Related films

Sources

YouTube channel: A/V Geeks 16mm Films · video ↗ — title, description, video
16mm Filmography editors — creator
AI-generated summary of the film's transcript — description

Record added 2026-05-28 17:57:16 · Suggest a correction