Eckrich Foods: Bologna, 1970s

Year Published: 1970s

Creator: Eckrich Foods D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: (bell rings) 0:00 - What is that, Ralph? 0:01 - Our new Eckrich Lean and Meaty Meter. 0:02 - Why Ralph? 0:05 - So folks can test how lean and meaty our bologna is. 0:07 - Test it? Folks just have to taste it. 0:10 Mom says Eckrich bologna is consistently lean and meaty. 0:13 We use only selected cuts of meat and no cereal fillers. 0:16 - It's a meaty idea. 0:20 - Ralph, stick to quality. 0:21 ♪ Eckrich Meats good meat from the heartland ♪ 0:24 ♪ And the secret ingredient is Mom. ♪ 0:26 - Behave, Ralph. 0:28

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