Breakfast Boosters: The Energetic World of Vintage Cereal Ads (1960s)

why hurry s enjoy your post great nut slates every crispy one I do but I must complete this by noon you will post grap nuts flakes helps prevent midm morning let down that's why I eat them they're just a little better [Music] cereal cereal is fine with me as long as you spell it P O S for cereal happen to be just a little better a little bit better any other cereal happens to be no midm morning let down with post great nuts flakes morning is a glorious time of day when you have energy to dance through work dance through play that's right no midm morning let down for me you must know the value of a grape nut flakes breakfast yes grap nuts flakes is food energy and a bowl a whole morning's worth make grape nut flakes your rule and you won't have midm morning letdown you'll enjoy your baking your shopping driving the kids from school and the whole family loves that grap nuts flavor right Susie they're delicious and just a little bit better most D cereal is fine with me as long as you spell it P po cereal happen to be just a little better a little bit better a little bit better than any other cereal happens to be no midm morning let down with post grape nuts flakes here's a way to get energy fast with the energy flakes post grape nuts flakes delicious and different made of whole wheat and malose you get energy you can feel in Just 2 minutes and it lasts and lasts get the energy FL post great nuts [Music] flakes because life for her is full of fun she needs all the energy she can get she needs the energy flakes post grap nuts flakes because you want him to grow into something wonderful he needs all the energy he can get he needs the energy flakes post grape nuts Flakes and because he works so hard for you and the family he needs all the energy he can get he needs the energy FL post grape nuts flakes post does something different to Grape nuts flakes post adds the miracle of mol toast to Pure whole wheat mtto to give you energy you can feel in Just 2 minutes and whole wheat rich in protein vitamins and minerals to give your family energy that lasts and lasts and lasts how do they taste wonderful bursting with that famous grape nuts flavor try them post grape nuts flakes the energy flakes just a little bit better [Music] cere hey kids I've got News Post R nuts flakes has given you a chance to win one of 6,000 terrific prizes like a Gilbert erector rocket launcher set that fires Rockets into space or a genuine Gilbert High powerered telescope to see the stars and the Moon close up or a fully equipped Gilbert microscope that makes even a tiny amp look bigger than life there's 6,000 of these prizes in the post R nuts flakes toy sweep Stakes take it from your pal Pete it's real easy to win just send your name and address to post office box 80 New Brighton Minnesota but do it right quick and for a very special offer on an American Flyer anniversary train look on the back of this package and don't forget to open the package I need a big bowl full of grownup cereal that's sweet as a nut and good as grapes post grape nuts flakes better get some and enter the post great nuts flakes sweep steaks prto this man would be just an ordinary husband except for one thing post grape nut flakes the energy flakes because the secret ingredient in post grape nuts flakes is energy the secret ingredient in post grap nuts flakes is energy for post grap nut flakes are made of whole wheat the whole wheat germ with all its protein iron vitamins and minerals for energy that lasts and lasts they taste deliciously different sweet as a nut with that famous grape nuts flavor grap nuts flakes have what it takes grape nuts flakes are the energy flakes po grape nut flakes just happen to be just a little bit better any other whe flake happen to [Music] be start your day a little bit better with post grape nuts [Music] flakes post grape nuts flakes the energy flakes [Music] the whole wheat flakes for energy for [Music] energy the energy flakes post grape nuts flakes here's Whitey Ford and that's Whitey Ford Junior hey Junior do you think you're going to follow in your dad's footsteps I hope so well he has a pretty good arm and the energy to follow through can you clue Us in on the kind of food he eats sure here's one of the things we all eat for breakfast h great NL made of whole wheat with lots of vitamins and minerals and protein that means energy that's why I eat them is that why you eat grape nuts flakes Junior well why do you eat them because they taste good so get post grape nuts flakes you'll start your day just a little bit better Sam Huff powerful linebacker of the New York Giants intercepts the pass and charges back down the field that's no that's Sam Huff Jr hey Sammy Lee are you going to follow in your dad's footsteps I got to grow some first yeah but he's loaded with energy can you clue Us in on what he eats sure can here's one of the things we all eat for breakfast PA great BR flak it's made from whole wheat and that means you get the kind of nutrition that's good for all of us we kind of go for them you too Sammy Lee the answer to that question is yes and kids on the back of post great nut slakes you get free football trading cards with a rundown on top pro football stars so get post grap nuts Flakes and start your day a little bit better good like the Huffs you too will enjoy post grap nuts flakes it's star Slugger Jim Gentile against a pitcher who has a mind of his own here's the pitch Jim Gentile hits one down the first Bas line girl Dad hey what team's this we're the gential team this growing team in America what's big on the training table post grape nuts flakes are big at our training table why is that cuz they're made of whole wheat and we know that's real good for you right Steve right Dad how do you guys like the way they taste we like them best yeah they got malt and honey in them kids know the score all that malt and honey they put in grape nuts flakes makes them sweeter than any other wheat Flakes and they help keep my favorite team growing come on that so start your day a little bit better with the sweetest tasting wheat flakes ever they're real sweet post grape nuts flakes like the gentials you'll start your day a little bit better when you start your day with the sweetest tasting wheat flakes ever post grap nuts flakes look at daddy dadd Sam harer the New York Giants hey great kick Sammy Lee remember that day I was giving you the ball what are you doing there tackling daddy hey there's grap nuts flakes post grap nuts flakes are big at our house cuz they're made of whole wheat and we know that's real good for you look at that eat grap nuts flakes all that molt and honey they put in grape nuts flakes helps make them sweeter than any other wheat flakes it's grap nut flakes they help you kids get big and strong uh-oh you start your day a little bit better with the sweetest tasting wheat flakes ever post grap nuts Flakes and grap nut flakes has a great new football game pick the play dad I'm going to try a pass this is great I got four yards that time kids pick to play football game is easy to get only 50 cents and one post great mus flakes box top details are on the package pick a play Dad I'm y given many consider me an expert on Natural Foods like Cattails yes they're edible I look for natural ingredients in my food that's why grape nuts is part of my breakfast this is a wholesome cereal made from wheat and barley these natural ingredients are baked into crunchy nuggets and fortified with eight essential vitamins it's naturally sweet taste reminds me of wild Hickory nuts I call grape nuts My Back To Nature cereal jie not too much just a touch a touch of Golden Honey P creep flakes are naturally sweet wheet Flakes and honey sometimes Mommy and Daddy and I eat breakfast outside that's fun sometimes I eat some the hair cereal PA's grape nut flakes it tastes good a naturally sweet wheet flates and honey po grap nut than that's a funny name for seral post grap nuts flakes wheat Flakes and honey post cereals make breakfast a little bit better post cereals from General Foods I'm y gibons I spent years learning about natural foods did you know Golden Rod makes an excellent tea natural ingredients are important to me that's why post grape nuts is part of my breakfast this hold some cereal is made from wheat and barley these natural ingredients are baked into crunchy nuggets and fortified with vitamins it's naturally sweet taste reminds me of wild Hickory nuts I call grape nuts My Back To Nature cereal that's me and my father Will Rogers he taught me a lot of things when I was a boy and I'll always remember what he said about food know what's in it before you eat it I know exactly what's in grape nut cereal because it's so simple it's just natural wheat and barley with vitamins added and it's baked into crunchy little nuggets that even look simple so if you're looking for something good with breakfast I got a simple answer for you grape nuts the simple cereal a peaceful day in the honeycomb hideout is suddenly interrupted by the Hulk hey big Hulk one big cereal honeycomb you better come through ra yourself hul honeycombes big got a big bitee that tastes right big enough for a Hulk just try it horse honeycomb cereal beef and part of balanced breakfast hul go don't forget your honeycomb honeycomb big and he's got a big bite come to the honeycomb hide out I'm Mr Big and I'm tired of small cereals give me something with a big big bite honeycomb B yeah yeah yeah it's not small no no no honeycombes go a big big bite big big a big big bite ride a nutritious breakfast Forst honeycomb giv your big bite take big bite it tastes right honeycomb bite it tastes right The Adventures of alphabet Al private eye I was eating a nutritious breakfast with post alphabets the oats and corn cereal when presenting Marvin the magician alphabet Al I've lost my rabbit an easy case okay alphabet where's the missing rabbit look in hat my hat not funny bunny thanks Al don't thank me thank alphabet I love you iici I love you hey man what Happ five hands 10 legs and 11 alphabet spatter you don't Know The Jackson Five that's us and that's no job I love you it's got eight vitamins tell the world once when I was eing my alphabets a wolf man tried to stop the commercial I have new alphabets wow new alphabet smells delicious my nose loves it my mouth loves new alphabets it tastes as good is it smells and new post alphabet seal is part of a balanced breakfast you know what I like about new delicious smelling alphabets you can still make a wolf disaar that was a very delicious Wolf Man new delicious smelling alphabets it's more fun than ever it's adventure time with post alphabet cereal what if a giant was climbing down a beanock to get us what would you do easy I'd eat his beant stock [Music] well I'd atat his Club that' fix him yeah I'd ate the [Music] giant wow good thing we made alphabets part of our balance breakfast yeah let's sing the alphabet songu and his [Music] cin a big gorill gorill us of fun with alphabit Post alphabit Cereal tastes delicious and it's part of the Balan breakfast Han the national bench it was delicious little a whole dinosaurus you can have of fun without the boy working in a Fruity Pebbles Factory is beautiful fruti this morning I had this desire for something fruity I came to work and I'm surrounded by Fruity Pebbles beautiful brutiful Fruity Pebbles yeah never de fruity de on my work break I have a good breakfast featuring post fruity pebbl cereal Fred I got this desire for something fruity have Fruity Pebbles Bonnie oh Fred Fruity Pebbles are beautiful fruti yeah a de fruity [Music] do let's get out of the rain Bonnie but but Fred this is a monster's house don't be silly let's have my post serials of Flintstones Fruity Pebbles what you shaking for bunny fruity Pebbles taste like a bowl of noisy fruit yeah baronnie and Cocoa Pebbles are Coco Moco good you're not baronnie I didn't say I was uh-oh let's go I love Pebbles never never do Bonnie and I work in this Cocoa Pebbles Factory surrounded by all these chocolatey goodies yeah Cocoa Pebbles are chocolatey goodies ever never chocolatey do I woke up this morning with something chocolatey on my and you came to work and got a good breakfast featuring post cocoa bbel cereal chocolatey goodies everywhere Brad I've got a desire for something chocolatey have Cocoa Pebbles Wilma oh yeah Cocoa Pebbles are chocolatey goodies yeah de chocolatey do I hate kids they're always having fun sugar bear blobs working out playground this calls super sugar crisp the sugary vitamin cereal for super pie I'm the bear of the hour picking on kids blob I'll pick on you bear I pick up the litter and I put it in the basket that's my super sugar crisp vitamin TOS oh sugar bear you're terrific for super power have a post super sugar crisp breakfast I can't get enough of soup sugar CR get them Grizzly look how sugar bear hey brother give blob a bear hug have yourself good breakfast kids featuring post super sugar crisp look a glowing dark pen and super sugar crisp put it under the light now turn off the light it glows isn't it weird Eerie there's one in each especially my Bo of super sugar chis po presents crazy cartons every box is a bowl your mission kids is to find crazy cartons we found crazy carts Chief great they're like milk C every box is a ball you pour milk in and need add of your own Bowl there's five different cereals I've got honeycomb I've got alphabet you can have a different cereal every day and there's a riddle on every box and crazy carton cereal is part of BCE breakfast crazy cartons every box is a bowl jungle Fred was studying his secret Supermarket map hunting animals for his toaster aha toast some animals cinnamon Lions Berry bears and chocolate flavored elephants chocolate elephants capture them capture those toast animals now free in every specially Mark toast animals box wild funny hot spots that glow in the dark in the dark in the dark get hot spots free with Toom animals come to the honeycomb hide out I'm big Betty the blind bomber and I want a big cereal Honeycombs big yeah yeah yeah it's not small no no no honeycomb got a big big bite big big taste in a big big bite right a good breakfast featuring post honeycomb cereal gives you a big big bite it tastes right honeycomb bite it tastes right here comes that singing bear again to steal my PO sugar crisp cereal I'll change my house into a a haunted house and scare him away forever granny ah haunted house here you are llot Hey spook come back with that post sugar crisp Cal sugar beer the sugar crisp is in the grandfather's claw thanks spook whoever you are easy bat boy I got very little flying experience say granny fany meeting you here okay take that Sugar crisp honey of a snack honey flavored wheat that's sugar sugar sugar sugar sugary sweet oh I can't get enough of that Sugar crisp sugar nice sing sugar you can get sugar crisp in post tens too post cereals make breakfast a little bit better sest moose we could produce sweet moose the color of orange is now inside the box with the other sugary animals call for orange Mose yes it's post crispy Critters one and only cereal that comes in the shape of animals including orange moose oh cereals make breakfast a little bit [Music] better sugar bear The Blob and his mob are taking over Mars guess we better have the sugary vitamin cereal for superp power get super blob blob all right you guys listen to The Blob it's the bear take him mob you're so tough you take him blob I'll get you next time bear for super power get post sou sugar Cris everything's you get free Ary toys and poster alphab bits you get a free Archie car just like the jalape Archie drives free and on the alphab bits box Archie and Jug Head in Archie's garage fill up your car with Archies and give them a ride get your free Archie car in post alphabets where everything's [Music] AR honey honey hi guys and girls out there this show disc jocky sugar bear with more free Archie records on super sugar crisp all new all different right on the box listen to the Smash Hit Sugar Sugar can't keep my feet from dancing collect a new Archie records 1 2 3 free free free on post super sugar crisp [Music] get proven kids there's a free AR record on post alphab bits and honeycomb right in the back of the box listen to the hit jingle jangle run your own Archie record hop you can get three different Archie records on honeycomb three different ones on alphabets you can get jingle jangle on both collect seven different Archie records at all get the big ruen sound of the Archies free on alphabets and honeycomb R Su alphab f r laere you a e theab need a y to spell my name here's a y j u d y cutie your name is we down for h o hop children alab p pop La tasty is cereal you ever [Music] met what you doing spelling something what g l o o b Glo glue H alphabet La T you ever met [Music] hey kids have you heard about the new post seral it's called that's the name of it is an unusual name for a cal postn named after the Road Runner is so good it makes you feel as frisky as the Road Runner is a crisp corn cereal with brown sugar and honey is honeyed up for energy sug it up for go you can snack or Splash on milk and eat out of a bowl new post there's never been a cereal like is honeyed up for energy is sugared up for go new post the Road Runner cereal say in the morning have for breakfast you can be a Road Runner too twin sisters no mother and daughter Mrs Beckle stays slim with exercise and the right foods like a post grape nuts breakfast fills you up not out hey let's make our for to to alphabit oh I just want to eat them you can spell anything with alphabit hi i spells hi what do you do then up [Music] hat cereal ever met it's so good e the alphabet spell with [Music] alab test cereal you ever met it's so good up the alphabet SP with alphabet and sugary alab you and fun la la test cereal you ever met it's so good [Music] EAB want a bow have a ball have a ball free with special seals from post kid cereals have a volleyball baseball basketball football save for one or save for all collect proof of purchase seals from sugar rice sprinkles super sugar crisp crispy Critters and post alphabets have one or have them all have yourself a ball free from post look at gang you get a crystal ball free in post super sugar crisp a crystal ball with a big big bounce look what you can do with it crystal ball with a big big bounce Big Bounce Big Bounce free and super sugar crisp collect them take look inside and you can see it all with a free crystal ball get your crystal ball with a big big bounce free free free and super sugar cribs help help honey Cal kid logs are going to crash into the bridge and my brother's trapped on the bridge no time to lose we'll go by dolphin soney now Cris crunchy treat at home new B size right size hone how you going to stop the LOD from hitting the bridge don't know yet but I'm glad I have my honeycomb post honeycomb is now bite-sized crisper crunchier better than ever honeycomb kids coming to save I fell on the bridge and he's got Billy with him great day h sweet as honey post honey for your own now street that is really sweet post honey honeycom kids my hero I'm going to eat his cereal forever now a street that is really sweet hey hey your corn flakes are going to get soggy hey Corn Flakes that stay crisper longer cuz they're puff corn flakes new puff corn flakes from post post cereals make breakfast a little bit better when Dick simus takes the family for a spin it's a light load everyone's slim and trim even my wife Marilyn she's had six kids yes Mother of six and still she keeps as Slim as her teenage daughter it's easy with exercise and a post grap nuts breakfast fills you up not out right for a crunchy delicious cereal that contains essential protein there's nothing like post grap nuts helps you stay in good shape it filled you up not out who are you big St vicious gang Ste new super sugar crisp the sugary cereal with vitamins for super power sugar bear help keep cool granny I'm having new super sugar crisp super power it's super delicious and here's my super sugar crisp vitamin soap here's a big fat hug save the hug granny I'll take post soup sugar crisp it's super [Music] delicious sugar bear here with big vitamin news sugar crisp has now added so many vitamins post changed the name to super sugar crisp gives your kids essential vitamins all they need for breakfast look at them running jumping fooling around reminds me of my younger days give them a real good breakfast honey tumbled puffs of Wheat and vitamins a kid can love eat them new post soup of sugar crisp and get a bear [Music] hug gee Fred what a nice day for a drive yeah but I'm getting hungry hey let's have your new post cereals FR good idea Bonnie the Flintstone Fruity Pebbles taste like a bowl of noisy fruit and Cocoa Pebbles are Coco Moco good if you put sweet pebbles in your mouth you'll never have rocks in your head what's up officer a man fell in a well and can't get out I'm hungry well here's a bowl of new Fruity Pebbles and Cocoa Pebbles eat Pebbles you think I got rocks in the head just put the pebbles in your mouth just did I'm coming out you know what pebles gives you have some more everybody have some and you get an action Flintstone toy free inside new Fruity Pebbles and Cocoa Pebbles racing wheels a rolling and a rolling racing wheels are coming on strong racing wheels you get them free from post Cals roll them and race them and rock them along racing wheels really move push them across the floor or down a track get one free with four seals from post cereals get them free from super sugar crisp post Toasties raisin brand and others [Music] kids now you can get a terrific dinky toy model car like this Ford GT racer or any of five others free in the mail for seven proof of purchase seals from the post cereals mom buys for you look what you get with this mustang a lift up hood and trunk doors that open fingertip steering a super tough all metal body and more get your dinky toy model car free by sending us seven proof of purchase seals from your favorite post cereals another Seven Seals can get little girls a storyin Cinderella Sleeping Beauty or goldilock doll set all dolls have just like real hair you can comb and brush to get your free car or doll see details on the backs of post Toasties alphabets raisin brand and sugar crisp boxes it's yours free just for eating those great tasting post cereals you love best oh you pretty Chitty Bang Bang Chitty Chitty Bang Bang I love you she got her plastic Chitty Chitty Bang Bang free and post honey me too they've got magic cutout wings and make funny noises like the one in the movie I'm driving to chitty's garage bet I beat you collect all three colors one free in each specially marked box of post honey [Music] home this is Thomas R Jones diligent hardworking up at the crack of dawn now behind every great man you'll find a mother and Thomas R Jones has a good morning mother what makes her a good morning mother is that box of new post fortified oat Flakes the brand new cereal that's even more nutritious than hot oatmeal in just One Bowl there's more protein energy and stamina to help keep Thomas rjones going for a whole day not that t is a nut about nutrition he just likes the crispy New Taste lucky Mrs Jones with new post fortified oat flakes all she has to do to be a good morning mother is show Thomas where to find the box that's all she has to do for Mr Jones too new post fortified oat flakes the ready to eat cereal that's even more nutritious than hot oatmeal new from General [Music] Foods nowadays kids come in all ages but what keeps them swinging even after they're 30 extra good nutrition for one thing vitamins for Pep iron for Vitality plenty of extra protein for get up and go now you get them all and no post extra the cereal for kids over 30 crunchy little crisps of wheat that start your swinging again new post extra is the only crisp wheed cereal in all the world with this combination of vitamins iron and protein to build you up new post extra try swinging like a kid again yourself with new post extra the cereal for kids over 30 some kids know what's good for them post cereals make breakfast a little bit better post cereals from General Foods I like them good I really do yeah yeah what do they look like they look like post pup Corn Flakes is there anything different from the Corn Flakes you've eaten before a the crispness it's quite obvious it's the roundness that I kind of like and I suppose that that that's what you feel crisp and crunch you know when you when you chew it and maybe but maybe that's why stays crisper maybe the shape has to do with it how do you think your family V for this I think they'll love it because the one thing they complain about is that they don't finish the cereal only because it's soggy and it wouldn't be with puffed cornflakes because these puff cornflakes I want to tell you are not iy and Soggy and I have got them absolutely immersed in milk this is the one want spend afterno tell me new post puffed cornflakes puff to be crisper than plain Corn Flakes post cereals make breakfast a little bit better post cereals from General Foods what's the disguise for Barney going to trick Fred into giving me some of his new post cereals Fruity Pebbles yeah Cocoa Pebbles too that beard would only fool a dumb Dum then it'll fool Fred say stranger I'm hungry well here oldtime try The Flintstones new Fruity Pebbles new Cocoa Pebbles too ooh these new Fruity Pebbles taste like a bowl of noisy fruit if you put sweet pebbles in your mouth you'll never have rocks in your head Cocoa Pebbles are Coco Moco good well have some more have more Fruity Pebbles too hi Barney hi Wilma Barney fooled your friend you ate up all my pebbles at least you got the free Flintstones action toy inside the Box why you good thing pibbles gives me but them again