Birds Eye: Frozen Instant Baby Food, 1960s

Year Published: 1960s

Creator: Birds Eye D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Announcer Greatest advance 0:01 (gentle music) in baby food in 30 years. 0:02 Birds Eye creates frozen instant baby food. 0:04 Mother, now you can give your baby strained foods 0:08 with fresh food benefits, never before possible. 0:11 Thanks to Birds Eye's unique new dry freezing process. 0:14 Fresh flavor and color, 0:18 important natural vitamins and valuable protein quality 0:20 now are combined in tiny frozen food crystals. 0:24 Just add water and stir. 0:27 No thawing, no further cooking. 0:30 Ready in 20 seconds. 0:32 Baby gets a delicious, fresh serving every meal 0:34 because Birds Eye baby foods 0:38 come in single-serving envelopes. 0:40 Keep fresh for weeks in the refrigerator, 0:42 for months in your freezer. 0:44 So economical, no more leftovers to spoil. 0:45 So give your baby the fresh food benefits 0:49 of Birds Eye frozen instant baby food. 0:52 Complete line is now in your grocer's freezer. 0:55

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