Birds Eye: Cool Whip, 1970s
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Genre: Commercial
Year Published: 1970s
Creator: Birds Eye D'Arcy Masius Benton & Bowles (DMB&B)
Format: 16mm
Description: Transcription: - We're going to make changes. 0:01 Philippe, statistics show people want fewer anchovies. 0:02 Victor, Cool Whip on every dessert. 0:05 - But, Maurice, uh, boss, 0:07 your papa say always use homemade! 0:09 - Not anymore, statistics show more people 0:12 use Cool Whip than any other whipped topping. 0:14 Like Papa said, give the people what they want, 0:17 so long as it's good! 0:19 - It is good! 0:20 - Statistics! 0:21 He's Papa's boy! 0:22 - He's Papa's! (laughing) 0:24 (chefs laughing) Narrator Cool Whip Non-Dairy Whipped Topping. 0:24 More people use it, more people must like it. 0:26
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John W. Hartman Center for Sales Advertising & Marketing History
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Original permalink · Record added: 2025-04-22 23:31:55