Beech-Nut Gum, 1950s-1960s

Year Published: 1950s to 1960s

Creator: Beech-Nut D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Announcer Even today, a nickel goes a long, long way 0:04 when you spend it for a package of Beech-Nut gum. 0:07 This is Beech-Nut Peppermint. 0:11 Five minty sticks, 0:13 each one packed with long-lasting, lively goodness. 0:15 And this is Beech-Nut Spearmint, 0:21 a spirited, sparkling gum, 0:24 that gives you hour after hour 0:26 of cool, fresh, mouth-filling flavor. 0:28 Mm. 0:32 Only one left? 0:33 Well, it's easy to buy some more. 0:34 Now here's a tempting twosome, 0:38 lusciously flavored Beech-Nut Fruit Gum, 0:40 and new Beech-Nut Fruit Stripe. 0:43 Yipes! Stripes! 0:46 Five different colors, five different flavors, 0:48 in every Fruit Stripe pack. 0:51 So if you've got a nickel, send it on a pleasure trip 0:53 straight to the Beech-Nut counter. 0:56 Beech-Nut gum, the most tasteful way to relax. 0:58

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John W. Hartman Center for Sales Advertising & Marketing History

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