Beech-Nut Baby Food, 1950s

Year Published: 1960s

Creator: Beech-Nut D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Narrator Four children under six 0:01 and now triplets sure makes a house full 0:03 for the Paul Handy's of South Burlington, Vermont. 0:06 Woman Well, it was hard in the beginning 0:09 and still hard now, but they're worth it. 0:12 Paul helps me feed the kids sometimes. 0:15 He's pretty good at it. 0:18 I raised my first four on Beech-Nut baby food. 0:20 Never had a feeding problem. 0:23 So I'm using it for the triplets now. 0:25 They like the Beech-nut. 0:27 I just line them up and spoon it in. 0:30 They really go for the Apple Sauce. 0:33 I guess it must really taste good to them. 0:35 Narrator Beech-Nut Apple Sauce does taste extra good 0:38 because the apples are cooked 0:41 in their skins for extra flavor. 0:42 Woman All my kids enjoy their meals 0:45 and I know they're getting everything 0:46 that's good for them. 0:48 Narrator All babies eat best when they enjoy their meals 0:49 and they get the nourishment they need without coaxing. 0:52 That's why Beech-Nut caters to your baby's taste. 0:56

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John W. Hartman Center for Sales Advertising & Marketing History

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