Beech-Nut Baby Food, 1950s

Genre: Commercial

Year Published: 1960s

Creator: Beech-Nut D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Mother Like father, like son. 0:01 Well, they may look alike, 0:03 but at mealtimes, they sure didn't act alike. 0:05 The big one, 0:09 he really enjoys food. 0:10 But the baby... 0:12 ... nothing appealed to him! 0:13 And you know how that worries you? 0:15 Then I got him on Beech-Nut. 0:17 There's baby food that tastes good to a baby. 0:20 Like daddy food. 0:23 See, Beech-Nut knows how to cook 0:24 for a baby's tastes. 0:26 Well, like fruit gels. 0:28 Beech-Nut makes them right. 0:29 From the natural fruit. 0:31 No artificial flavor. 0:32 There's no preparation. 0:34 They don't melt at room temperature. 0:35 I've tasted them myself. 0:38 Delicious! 0:39 Cherry, 0:41 orange, 0:41 pineapple, 0:42 apple... 0:43 (chuckles) my baby loves them all! 0:44 He's a good eater now. 0:46 Like his daddy. 0:48 My baby goes for everything Beech-Nut makes. 0:49 Narrator When baby food tastes like daddy food, 0:52 you're baby eats better. 0:54 Good nourishment comes easy 0:56 with the good taste of Beech-Nut. 0:57


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John W. Hartman Center for Sales Advertising & Marketing History


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