Ansco: Super Anscochrome Film, 1950s-1960s

Year Published: 1950s to 1960s

Creator: Ansco D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - Hi dad. 0:01 How are the pictures you took? 0:02 - Great, son. 0:03 Look at that color in action. 0:04 This time I used Super Anscochrome film. 0:05 Announcer Yes, even with fast action or low light, 0:08 you'll get superb color pictures 0:10 from super sensitive, Super Anscochrome. 0:12 The a plus color film from Ansco. 0:14 Ace photographer Alex Depala tells you why. 0:17 - I took two cameras, exactly alike. 0:19 Loaded one with ordinary color film, 0:22 the other with Super Anscochrome. 0:25 Then I shot this fast action scene 0:27 with both cameras, at the same time. 0:29 Look at the results. 0:32 With ordinary color film, the action blurred. 0:33 But Super Anscochrome stopped the action 0:36 with life-like color. 0:39 That's why I recommend Super Anscochrome in the red box 0:41 for superb color pictures every time. 0:44 It gets the action other films miss. 0:47 Announcer Whether it's color films, 0:51 black and white films, cameras, or projectors, 0:52 if it's from Ansco, you know it's a plus. 0:56

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John W. Hartman Center for Sales Advertising & Marketing History

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