AMF: Ben Hogan Golf Equipment, 1970s

Genre: Commercial

Year Published: 1970s

Creator: AMF Sports D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: - [Voice Over Artist] Some people think 0:00 their golf balls are the best, 0:01 but this is where talk stops 0:02 (golf club hits ball) 0:04 and performance begins. 0:05 When Ben Hogan tests an apex ball, 0:06 he expects performance. 0:08 There must be the unmistakable click 0:10 of a ball well hit, 0:12 (golf ball hit echoes) 0:13 as well as the distance he demands. 0:14 Hogan also builds performance 0:15 (golf ball hit echoes) 0:16 into his durable cover leader ball. 0:17 The Ben Hogan line of golf balls gets you there. 0:19 The Hogan Line. 0:22 Performance golf balls from the company 0:23 synonymous with perfection, 0:25 (golf club hits the ball) 0:27 the Ben Hogan Company. 0:28


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