American Express Travelers Cheques, 1960s

Year Published: 1960s

Creator: American Express D'Arcy Masius Benton & Bowles (DMB&B)

Format: 16mm

Description: Transcription: Narrator However you travel, wherever you go, 0:01 protect your cash with safe, dependable traveler's checks, 0:04 instantly accepted anywhere, 0:07 spendable as cash, and 100% safe. 0:08 Just sign when you buy, sign when you spend. 0:11 That's your identification. 0:14 Get the best-known checks in the world, 0:15 instantly acceptable traveler's checks. 0:17

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John W. Hartman Center for Sales Advertising & Marketing History

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