A World of Difference
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Year Published: 1960s
Format: 16mm
Description: "A World of Difference" is a public relations video produced in the mid-1960s to promote World Airways Charters. Narrated by Lowell Thomas, the film opens with a jet in flight (mark 00:45) as the company is described as "the best there is in air travel." Via an animated sequence we see the various parts of the planet to which World Airways travels before visiting the company’s center of operation — Oakland. A Boeing 707 touches down at mark 02:20 and heads to the hanger as Thomas describes its dedicated personnel as men and women with years of experience who are responsible for impeccable on-time and safety records. Maintenance crews go to work at mark 03:30 to ensure each aircraft is operating in perfect condition, including a visit to the "clean room" (mark 04:15) where employees are responsible for the care of instruments as well as a classroom where engineers continue their education to keep up with the latest developments. Airline hostesses undergo their own continuous training, and at mark 05:00 we watch as they attend a class at "World Hostess School." After completing a course at the Patricia Stevens Charm School in San Francisco, Thomas explains at mark 05:32 that "these attractive girls rehearse the practical aspects of fine food, service, and pleasing people." A focus on pilots is next at mark 06:00, men who help make air travel "safe, luxurious, and on time." The film continues by showing aircraft arriving in such locales as Bermuda, Rio De Janeiro, Hong Kong, and London, where the film shows the viewer around each city. On a Hawaiian flight at mark 09:44, we watch as hostesses serve cocktails, hors d'oeuvre, and meals to well-dressed passengers before they touch down and are greeted by hula girls. The next few minutes takes the viewer on a tour of the islands before a list of "satisfied (corporate) customers" flashes on the screen and Thomas speaks of the single-minded dedication of World Airways employees. Come mark 15:47 we see some of the company’s awards and recognitions, and learn of some of the company’s latest worldwide offices. World Airways, Inc., was an American airline headquartered in Peachtree City, Georgia in Greater Atlanta. For the most part, the company operated non-scheduled services. World Airways ceased all operations on March 27, 2014. World Airways was founded in 1948 by Benjamin Pepper with the introduction of ex-Pan American World Airways Boeing 314 flying boats. Edward Daly, however is thought of as World's founder. He bought the airline in 1950 for $50,000 and proceeded to acquire DC-4s. World got its first government contract in 1951 and has had a substantial amount of government business since then. Later, World acquired DC-6s and Lockheed Constellations. World entered the jet era in the late 1960s with Boeing 707s and 727s. In the early 1970s, World acquired Douglas DC-8s.World became a key military contractor during the Vietnam War, flying troops and equipment between the war zone and World's base at Oakland International Airport. On March 29, 1975, World operated the last airlift flight out of Đà Nẵng, Vietnam. Two 727s were flown to Đà Nẵng, one of which landed with Daly aboard. Thousands rushed the airplane and it took off on a taxiway under heavy fire. The aircraft with Daly aboard started its takeoff roll with the 727's back airstairs still down with Daly fending off additional people trying to leave due to over capacity (The film of this was later broadcast on the CBS Evening News on March 30, 1975).[3] When the airplane landed at Saigon, there were 268 people in the cabin and possibly 60 or more in the cargo holds. World did not return to Đà Nẵng until April 17, 2002, then with an MD-11 aircraft to pick up a team of people resolving Missing-In-Action cases from the Vietnam War.
Complete Record:
Transcription
[Music] hello everybody this is Lowell Thomas to tell you about world airways one of America's great international air carriers who's proud emblem represents the best there is in air travel World Airways is a charter airline whose only business is the charter business and the name of the company is entirely apt for this is truly a world airline operating to and from almost any part of the globe world is the world's largest independent carrier and has brought to the growing charter field luxury comfort and reliability unsurpassed by any other airline world's home base is Oakland California heartland of the San Francisco Bay Area among other fine developments Oakland boasts an ultra-modern International Airport the splendid terminal offering the best in service to and from all parts of the globe [Music] nearby is World Airways international headquarters and the world air center comprising a self-contained complex designed and equipped to handle every phase of airline operation and maintenance [Music] world's fleet consists of the largest finest fastest Boeing 707 intercontinental fan jets its personnel dedicated men and women of skill and long experience its record of on-time performance safety and dependability is unsurpassed and they call it world moonship these are new modern offices beautifully decorated in quiet elegance in keeping with world's prestige and stature from this efficient base all of the company's manifold operations are directed and controlled here is where World Minh ship is put into motion world air center is a wholly owned subsidiary of world Airways for maintenance service and repair here is dedication to keeping every aircraft every piece of equipment in perfect condition the capability of world's air center is attested by the fact that many other airlines contract with the air center for maintenance of their aircraft every member of the air center team is a highly trained expert true craftsmen in the art of world moonship the powerful jet engines are under the constant care of these highly skilled specialists care which contributes so much to world's outstanding record of on scheduled performance an impressive example of the service and maintenance operation is here in the cleanroom this is the area given over to the care of instruments it is dust proof temperature and humidity are rigidly controlled these men operate on instruments with surgical skill world's flight crews are men of dedication and experience many with more than a million miles behind them but learning never stops here in world's own training school pilots and engineers periodically take required refresher courses to keep every man fully abreast of changes and improvements many other airlines take advantage of this superb school sending their crews here for training and whorls hostesses well they excel for many reasons they improve their skills at worlds own hostess training school and they are the cream of the crop both because of careful selection and training and very practically because world pays its stewardesses more than other airlines after completing a course at the patricia stevens Charm School in San Francisco these attractive girls rehearse the practical aspects of fine food service and pleasing people with special emphasis on the handling of charter group travelers world flight crews represent an impressive investment every member of every world flight team has survived a demanding selection and training program these men are full-time members of the world organization high on the team that make world charter services what they are say luxurious supremely comfortable and on-time world's outstanding record of maintaining scheduled arrivals and departures is not exceeded by any airline there are many factors which contribute to the high level of excellence of all world charters one is that you know you're in the biggest and finest jetliner in the world another that the highest qualified crew is at the controls another the charters originate and terminate at airports convenient for the charter group [Music] Bermuda is a frequent choice of charger groups in this age of low-cost jet luxury travel destinations such as this are only a matter of a few short hours away this group had breakfast in sub-zero Wisconsin now lunch in sunbathe Bermuda small wonder that charters are becoming so popular church groups societies clubs fraternal and ethnic organizations company incentive programs full charters share charters by world to all parts of the world for example Rio was visited by over two thousand winners of sales contests and their wives this past winter a wonderful way for any company to express its appreciation for jobs well done [Music] the British crown colony of Hong Kong and other destinations throughout the Orient was the attraction for another large group so was London as for many other destinations all at costs far below sometimes prohibitive individual rates for world charters give full fare luxury at economy prices suppose we join a charter group and enjoy world moonship from start to finish this one originates at O'Hare field ship ultimate destination Hawaii the flight engineer makes a last-minute check baggage is carefully handled and loaded no battered luggage here the food comes from the finest caterers specially selected and directed by world's executive chef a world feature unique in charter flights is use of scheduled airline facilities at major air terminals boarding at the far end of a field is for somebody else's airline [Music] [Applause] on a Hawaiian flight passengers not only had the feeling of already being in Hawaii they're also in one of the world's finest restaurants superb cocktails and hors d'oeuvre and a magnificent meal fine wines dessert fruit bowls cheese trays delectable deker's flying above the weather at about 600 miles an hour every passengers pleasure is the personal responsibility of world everybody enjoys living like a king and on a world charter everybody is just that arrival in Honolulu is always a thrilling experience you are in an exotic land after a beautiful flight Hawaii always offers a royal welcome to visitors to this land of Aloha Hula Girl flower a hard combination the Waikiki area the world-famous panorama of the magnificent hotels and palm-fringed Beach that stirs the heart for things to come this is Mecca for just about anyone who dreams of the ultimate in vacations Hawaii is a luxury which increasing thousands now enjoy thanks to charters [Music] everybody goes out of their way to welcome the visitors to show them a good time [Music] one subtle sightseeing is a major pursuit here is Ilana pallets and across the street the Statue of King Kamehameha conqueror of the island's world-famous Diamond Head and the beach in Waikiki live up to every expectation and surfing here is as exciting as anywhere in the world [Music] [Applause] [Applause] there are long to be remembered sites on the neighbor islands on the Island of Hawaii there are volcanoes natural phenomenon that are sites indeed especially when one of the may rocks [Music] Hawaii and Louisville are synonymous here preparations get underway for the real thing it's delightful it's interesting and when the pig is finally removed from the EMU how well it will certainly be delicious practically all Hawaiian entertainment begins and ends with the hula and it says graceful today as it was in the time of Captain Cook [Music] believing the happiest trip must come to a happy end in this case because on homeward bound world flights a main topic of conversation is usually the comfort the marvelous food the perfect on-time service the courteous helpful personnel world has a habit of spoiling those people for travelling any other way [Applause] the best testimonial for any company lies in its list of satisfied customers the roster of those who have availed themselves of world's outstanding service safety and dependability well it looks like a page from the Blue Book of American business and organizations these people have repeatedly selected worlds for their group movements because they know it's a responsible dependable and financially secure organization the largest charter carrier in operation today and still growing they know of world's high standards in equipment maintenance personnel and performance they know worlds planes will be where they're supposed to be when they're supposed to be there and they know that world is a charter airline whose only business is charter business but most important they know that everybody in the company has a single-minded dedication to make certain that world remains the top carrier in its field just how well this high purpose is being fulfilled is attested by awards and citations in addition to word-of-mouth of satisfied customers world tells its story by means of large-scale advertising and public relations programs particularly within the travel industry recently the official examiner of the Civil Aeronautics Board termed world the largest and most financially successful of the supplemental air carriers [Music] world is truly a worldwide organization there are now world offices around the globe Oakland Los Angeles New York London Frankfurt Paris Washington Honolulu Tokyo you name it they're all part of world's growth and constantly expanding service as World Airways grows larger it is helping the world to grow smaller this company holds such records as belong this commercial flight in a Boeing jet eight thousand miles non-stop from Oakland to Tel Aviv almost halfway around the globe and World Airways recently became the first airline to fly nonstop from New York to Hawaii World Airways is growing growing every day on the only foundation it knows service dependability integrity and the personal satisfaction of every charter group of every passenger [Music] well thank you for listening to the world story and the next time you're thinking charters think of world you'll find there's a world of difference this is Lowell Thomas saying so long for now [Music] [Music] [Applause] [Music]
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