7 Up "Three Generations--Part I"

Description: An advertisement for 7 Up chronicling a woman's life through still stencil portraits as she grows up from 1929 (the year that 7 Up debuted) through the early 1960s, set to the song "Thank Heaven for Little Girls." The ad concludes on an image of the woman entering a maternity ward, while an offscreen narrator urges the viewer to "stay tuned" to part two to find out whether she gives birth to a boy or girl. Submitted for the Clio Awards.