7 Up "Kingston Trio – Tattooed Lady"

Year Published: 1961

Creator: 7 Up

Description: An advertisement for 7 Up featuring the folk music group the Kingston Trio as circus promoters. The Trio sings to a crowd of patrons about a trapeze artist called "Lovely Louise." One of the trio climbs up a ladder to give Louise a 7 Up, only to fall off in shock upon discovering she looks like a man. Submitted for the Clio Awards. (Note: ad contains an instance of transphobia.)

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Indiana University Library Moving Image Archive

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